When the world went into lockdown during the height of the pandemic, it became clear to individuals and businesses alike that communication was more important than ever. And when businesses reopened, what also became clear was that the “world of work” was forever changed.
That’s according to two International Association of Business Communicators chapters — and key reasons behind their recent merger.
The IABC chapters of New Jersey and New York announced June 7 they joined forces and resources to create the IABC New York Tristate Area Chapter, serving business communications professionals in the New York metro, Long Island, New Jersey, Westchester, N.Y., and Connecticut areas.
“As the pandemic has strained resources for so many organizations and changed the world of work forever, it became clear that to provide enhanced value to our members and truly represent the New York City Metro region, we needed to come together,” IABC New York Tristate Area Chapter President Audra Hession said in the announcement.
Hession added that the merged chapters “creates a structurally sound, fiscally strong and talent rich organization.”
IABC represents all facets of business communications, including public relations; digital; corporate, internal and crisis communications; investor relations and marketing. Its members come from across-the-board sectors, including corporate, agency, consulting, government, academia and not-for-profit.
IABC New York Tristate Chapter is hosting its World Conference from June 26-29 at the Marriott Marquis Times Square, IABC’s first in-person conference in more than two years.
The newly merged Tristate chapter will offer more networking opportunities, educational resources, and training and development initiatives for all members.
Danielle Bond, chair of the IABC International executive board, called the combined groups a “powerhouse.”
“Never has the role of business communicators been more important as we assist business leaders, media and the public in navigating the complexities and challenges of today’s global society,” she added. “As the media and communications hub of the world, the New York Tristate Region is incredibly important to furthering the mission of IABC.”
The existing New York chapter’s board is responsible for managing the chapter, which is recruiting volunteers to fill the positions of vice president, program development and vice president, partnerships. If interested, email admin@iabcny.com.
