Workforce technology company Docutrend of Totowa rebranded its visual identity and company mission to reflect its dedication to customer success through service and technical expertise, the company announced Aug. 27.
Docutrend also launched an updated corporate website that focuses on modern workforce solutions for businesses looking to leverage workflow technologies for the “new normal” of work, like hybrid office schedules.
“This rebrand represents a significant step in the company’s evolution. We are redefining who we are, by driving change and shaping the future of the modern workforce,” said President Aaron Rubin in a prepared statement. “Our brand philosophy has always been built on trust, credibility, and industry knowledge – that’s what has kept our business running for the past two decades. We pride ourselves on our relationships and our ability to help, support, and become a true partner with our clients.”
Docutrend’s rebrand incorporates the styling customers have come to know while adding a modern take.
“We’ve taken a clean, modern approach to the website’s design and user experience. We purposefully set out to bring simplicity and clarity to our clients. This redesign reflects that.” Rubin said.