Manasquan-based Jersey Mike’s Subs is looking to raise a record-breaking amount for charity in March as part of its 13th annual “Month of Giving” campaign.
This year, the fast casual sandwich chain’s locations across the country are joining forces with more than 200 organizations, including food banks, youth organizations and hospitals, and collecting donations on their behalf.
In New Jersey, 125 stores are teaming up with The Valerie Fund, a nonprofit in Maplewood that provides support for the comprehensive health care of children with cancer and blood disorders.
In addition, the New Brunswick Jersey Mike’s shop will collect donations to benefit the Rutgers University Dance Marathon, while the locations in Hamilton and Delran will support Ryan’s Quest, a Hamilton charity working to raise awareness of Duchenne muscular dystrophy and fundraising for research.
Throughout the month, customers can make donations at participating restaurants or through the Jersey Mike’s mobile app. The campaign culminates with a nationwide “Day of Giving” on March 29, when local Jersey Mike’s owners and operators will give 100% of the day’s sales – not just profit – to the partner charities.
For a list of participating locations and charities they are supporting, click here.
Since 2011, the Month of Giving effort has raised more than $67 million. This year, Jersey Mike’s – which has more than 2,500 restaurants in 49 states – aims to surpass 2022’s record-breaking national fundraising total of $20 million, according to the chain.
Peter Cancro, the company’s founder and chief executive officer, said in a statement, “I would like to extend a personal invitation to you and your family to visit Jersey Mike’s Subs throughout the month of March, and especially on Day of Giving when 100% of sales – every penny – goes to help a great local cause.”