Growth equity investment firm Edison Partners said Wednesday it is leading a $5.4 million funding of an Arlington, Va., technology company called ExecVision.
The Virginia tech firm specializes in conversation intelligence, which Edison said “is fast becoming a core piece of modern sales technology” with an estimated market of about $16 billion. Their platform analyzes sales calls and offers “coaching” to a company’s reps to close more deals, Edison said.
Princeton-based Edison said it is providing $4.2 million of the total funding for ExecVision, whose revenue has grown twofold each year since its founding in 2015.
This marks Edison’s fifth investment since closing a record $365 million growth equity fund in October, the firm said.
