Most recently it was the Waterfront Music Pavilion, before that it's been the BB&T Pavilion, Susquehanna Bank Center, Tweeter Center, and Blockbuster-Sony Music Entertainment Center. Now, Live Nation has introduced the newest sponsor for the waterfront attraction.

You can now drink your iced coffee in style, with an officially licensed beverage sleeve from Sok-It.

The newly-minted multiyear partnership is the first foray into sports marketing for the global leader in online trading services.

"We ... believe that this acquisition will enhance our innovation efforts for the Green Giant brand and improve our speed to market for new innovation," said President and CEO Casey Keller. "Growers Express has been an important partner of B&G Foods for a number of years and we thank them for their partnership."

The Belvidere-based hydroponic farming company says it plans to use the proceeds for the construction or acquisition of existing greenhouses and the completion of a packhouse at its New Jersey facility, among other things.

The new program seeks to educate the workforce in order to ensure a pipeline of talent in the state, where the average farmer's age in 62. Additionally, it aims to help address food insecurity in the area.

The waterfront site will host Rutgers-Camden athletics, city youth sports and daily community use, in addition to collaborative health sciences, research and education programs.

The renovations at the Harrison stadium's premium spaces saw the entire suite level gutted and modernized. "[W]e wanted to leave a canvas for our partners to have the opportunity to customize their branding and preferred environment," said Vice President of Operations Shaun Oliver.

While the announcement didn't specify what exhibits the experience will include, two locations in Oslo and Stockholm could provide clues: an infinity room full of mirrors where one person turns into dozens, a piano that plays itself, or objects that look different from one angle to another.

Following more than a year of construction and anticipation while navigating the pandemic, the java shop from Eric LeGrand will soon start serving the public from its location at Avenue & Green in Woodbridge.

“This is great news for our city,” Mayor Pete Byron said of the $3.2 million. “Despite our maintenance efforts over the past 100 years, much of the Boardwalk’s understructure and decking has been ravaged by time and nature, making total reconstruction ... necessary. This award will certainly help us achieve that goal.”

The news came the same day that the Jersey City-based company announced its latest addition would officially expand its presence into Canada.