As March Madness gets underway in earnest, Hoboken-based Tipico Sportsbook announced March 8 it was named the official sports betting partner of the 2023 MAAC (Metro Atlantic Athletic Conference) Men’s and Women’s Basketball Championships, which began Tuesday and runs through Saturday in Atlantic City.
Tipico, a German online gaming company and one of the largest in the sector worldwide, opened its Hoboken office in August 2021 and continues to gain its foothold in the U.S. market.
As part of this new partnership, Tipico is selecting one attendee at the Women’s and Men’s Championship on Saturday to take a half-court shot with the chance to win $1,000.
Attendees of the tournament, which takes place at Jim Whelan Boardwalk Hall, will be able to enter a raffle with one of the two chances to take the half-court shot during the games. For its new and existing users, Tipico is also setting up a VIP lounge filled with swag, TVs to watch other games, and a food voucher.
“We are thrilled to become the official sports betting app partner of such a prestigious championship that produced one of the greatest Cinderella stories in college basketball history just one year ago,” said David Paschkes, chief commercial officer at Tipico, in a statement.
Paschkes added that taking the game-watching experience to the next level at this tournament during March Madness reflects Tipico’s dedication to its fans.
“Basketball is one of the top sports to bet on, with March Madness seeing 30% more money wagered on it than the Super Bowl across the industry,” said Paschkes. “It’s only natural for us to provide these fans with unmatched experiences and create slam-dunk moments as they enjoy their favorite game.”
The news follows an announcement earlier this week that the MAAC and Jim Whelan Boardwalk Hall reached a three-year agreement that will keep the annual conference championships at the site though 2026.
“I am pleased to announce the selection of Atlantic City’s Jim Whelan Boardwalk Hall as the site for the 2024-26 MAAC Men’s and Women’s Basketball Championships,” said MAAC Commissioner Rich Ensor. “I want to thank all the facilities that bid to host the championships which reflects the continued interest in the event and the value it brings the host community.”
“As the host institution, Rider University is excited to partner with the MAAC and Jim Whelan Boardwalk Hall to host the MAAC Men’s and Women’s Basketball Championships in Atlantic City,” said Don Harnum, Rider director of athletics. “Personally, I would like to thank the committee who oversaw the process as well as Jim McDonald, general manager, for their diligent work and commitment to secure a positive future for this high-profile NCAA Division I Basketball Championship.”
“We are excited for the opportunity to continue the relationship with the MAAC to host the Men’s and Women’s Basketball Championships for an additional three years,” said McDonald. “Atlantic City and Jim Whelan Boardwalk Hall will continue to provide a great destination and venue for the student-athletes, administrators, and spectators.”