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An organization at Rutgers Business School is out to show that conservation goals do not have to come at the expense of business growth

“Corporate social innovation integrates a company’s full range of capabilities and assets within innovative business models to achieve positive societal impact while advancing the success and sustainability of society,” said Gary Cohen, a 35-year veteran of medical technology company Becton Dickinson & Co. and founder the Rutgers Institute for Corporate Social Innovation. “You will find yourself with a purpose-driven life.”

David Hutter
David Hutter grew up in Darien, Conn., and covers higher education, transportation and manufacturing for NJBIZ. He can be reached at: dhutter@njbiz.com.

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