Marlboro-based Pierson Commercial and Devco said late last week that seven tenants had signed leases for The Yard @ College Avenue, which is part of the College Avenue Redevelopment Initiative Projects. That $300 million project is altering 10 acres of land at the heart of the Rutgers University campus, with an expected completion date of August 2016.
The seven tenants are:
- Bella’s Burger Shack, a made-to-order burger restaurant, 1,705 square feet;
- honeygrow, a farm-to-fork eatery, 2,311 square feet;
- House of Cupcakes cupcake and dessert company, 677 square feet;
- Jersey Mike’s Subs sandwich chain, undisclosed square footage;
- Krispy Pizza pizzeria chain, 1,265 square feet;
- RU Hungry, owner of the famed grease truck, 1,062 square feet; and
- Starbucks coffee chain, 2,096 square feet.
“We are thrilled to have these businesses join this transformational project and further showcase New Brunswick as one of America’s most exciting college towns,” Christopher Paladino, president of Devco, said in a prepared statement. “This project, combined with Rutgers’ entrance into the Big Ten Conference, is placing the university among the top-tier academic institutions nationwide.”
In addition to 14,000 square feet of retail space, The Yard @ College Avenue will also include housing for 550 students and a park with a 350-square-foot LED monitor. The College Avenue projects also include the Residential Honors College, a new academic building and more.
