Somerset Development on July 26 announced plans for Campus at Bell Works New Jersey, its flexible workspace solution.
Campus will occupy 72,000 square feet at the Holmdel metroburb, catering to the growing number of medium-sized businesses and enterprises in search of flexible, termed leasing solutions as teams return to the office. Workspaces will be fully furnished and fully wired, and offer businesses the ability to lease both small and large footprints, depending on the needs of their teams.
“Over the next several months, many businesses will be faced with challenging decisions on how they can provide their employees with opportunities to return to the office while the realities of a post-pandemic world unfold in real-time,” said Ralph Zucker, president of Somerset Development. “For those businesses asking themselves ‘what do we do now?’ Campus presents a workspace solution allowing them to maintain flexibility with both their office footprint and their workforce as the business continues to evolve.”
Campus is likely to attract companies that are pursuing a “hub-and-spoke model” – through which businesses maintain satellite offices surrounding their main headquarters locations – along with those that are introducing hybrid systems for working remotely and in person.
The workspaces at Campus provide the option for teams to maintain a physical location amid a thriving community, with seamless access to break-out rooms, conferencing facilities, and the host of retail and dining options on The Block at Bell Works. Campus tenants will also gain access to the various health and wellness options on The Block, including Bell Health, the Metroburb’s recently opened state-of-the-art medical complex featuring a mix of physicians and health care providers.
Set to open in the fourth quarter of 2021, Campus adds to the diverse array of workspace options at Bell Works, which range from customized, long-term private offices to pre-furnished, “ready-to-wear” suites to the newly expanded coLab at Bell Works — the metroburb’s coworking membership experience. The self-operated space offers shared and individual desks, dedicated solo offices and team suites through membership subscriptions.
“Campus is part of our ongoing vision to offer high quality, beautifully designed workspaces for every potential need that companies might have,” said Tara Keating, vice president of The Garibaldi Group, Bell Works’ exclusive office leasing team. “It offers a solution for companies that are facing post-pandemic uncertainties, but still value a physical office that promotes collaboration and keeps employees happy.”
G3 Architects and Bell Works’ Creative Director Paola Zamudio, and her team at NPZ Style & Décor, collaborated on the design for the new workspaces. Campus’s interior design elements will reflect the focus on a human-centric approach applied to every environment at Bell Works. Workspaces at Campus will also feature unique, sustainable and biophilic elements, including renewable selections, repurposed materials, the use of LED and natural lighting, and indoor plants.
Campus Bell Works maintains increased safety measures in response to the COVID-19 crisis, including extra cleaning crew support for more frequent sanitization of the space, upgraded air filtration and fresh air intake, touchless technology throughout and increased spacing between each of the workspaces. These measures support its “Stop the Spread” initiative, which includes following Bell Works’ “house rules” to help promote social distancing and more, while still maintaining a collaborative environment.