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Tag Archives: Food Manufacturing

Hallo-what are we doing?

Halloween is a time for decorations, costumes, spooky-themed desserts and of course candy. - FERRERO USA

Longstanding multi-billion-dollar companies such as Ferrero and Mars typically plan many months – if not years – ahead for even routine holiday seasons like Halloween. But they've had to take a different approach this year, with leaders asking themselves a couple of questions: Given the COVID-19 pandemic, what’s appropriate in terms of promotion? And, how do we still make it special?

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