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Spiezle Architectural Group recently debuted a new look — and website — to better reflect the Hamilton-based firm’s growth and offerings.
“We are excited and proud to debut our new brand and company website to our clients, partners, and employee-owners,” said President and CEO Thomas Perrino said in a statement. “The brand is a modern interpretation of who we are today and the inclusiveness, innovation, and forward progress we continue to promote.
We are excited to share our new brand, along with our new website that highlights our talented staff, service offerings, and design portfolio,” he said.
Spiezle, an employee-owned, full-service architectural, interior design, landscape architecture and planning firm was founded in 1954. The firm now has eight offices across six states, most recently expanding its footprint in Florida with the acquisition of Donadio and Associates, Architects PA. In 2020, the company was ranked No. 38 in the NJBIZ 50 Fastest Growing Companies in New Jersey Awards.
The refresh, according to the firm, also better reflects its values. Its new tagline is People. Passion. Purpose.
“The firm celebrates its employee-owners whose passion makes a positive impact in the lives of the firm’s clients, the spaces they inhabit, and the world around us,” Spiezle said of the new branding. Its new logo is representative of those people — and the firm they comprise — stepping into the future.
“Our goal was to create an engaging brand that represented our company culture and positions us for the next step forward in our growth,” said Creative Marketing Director Jaime Sliker. “We love design, and we love what we do. Our new brand and website convey our design excellence, our openness, and our personality.”
On the firm’s new website, projects from across Spiezle’s portfolio — which covers education, senior living, health care, corporate/commercial, government, hospitality, landscape architecture, electrical engineering, urban planning, interior design, furniture procurement and multifamily residential projects — are featured, along with its people. The “Our Team” menu provides further introduction the firm’s work, and thought leadership, across all its offices and markets.
Additional features on the firm’s new website include a blog, white papers and a recruitment section.