TrueFort, the application and cloud workload protection company in Weehawken, on Jan. 27 said Jill Richards has joined the company as chief marketing officer. Richards has successfully built and taken several enterprise technology brands to market leadership positions.
“Jill is an award-winning marketer with a proven track record of success taking new technologies to market, building awareness, and driving revenues,” said Sameer Malhotra, CEO of TrueFort in a prepared statement. “We are very excited to add her blend of brand and technical marketing expertise to our executive team as we scale TrueFort’s leadership in cloud and application workload protection.”
Prior to joining TrueFort, Richards was chief marketing officer for mobile security innovator Appthority until its acquisition by Symantec. She has served as CMO for disruptors in the philanthropy, e-commerce and big data spaces including Fluxx, Stitch Labs and Terracotta.
Richards also co-founded and was managing director of boutique strategy and marketing consultancy Gray Wolf Partners, served as vice president of marketing at Visto Corporation (now Blackberry) and directed member acquisition and product marketing at Netscape Communications and America Online.
“TrueFort has developed truly outstanding technology for reducing enterprise business risk and security team overload with its innovative zero trust application protection platform,” said Richards. “The company is addressing a growing and unmet need for gaining real-time visibility into how applications behave and preventing data breaches before it’s too late. I’m thrilled to join the team to help build TrueFort’s market leadership.”
This hire rounds out a strong fiscal year for TrueFort which saw bookings growth of 700% in 2020 as well as the addition of top tier advisors Motti Finkelstein, former CTO of Citi and Robert Strickland of M37 Ventures. The company also received several major industry awards, including being named one of the Top 25 Cybersecurity Companies of 2020 by TSR, Top Enterprise Threat Detection product in the Computing Security Excellence Awards, a Red Herring Top 100 Company and a TiE 50 winner.i