Virtua, Rowan advance partnership as 100+ clinicians affiliate with VMG

Listen to this article

Virtua Health and Rowan University announced another milestone in their academic affiliation, as 130 Rowan Medicine clinicians officially became affiliates of Virtua Medical Group (VMG) June 5.

The practices will continue under the aligned name of Rowan Medicine, an Affiliate of Virtua Medical Group.

Under the partnership, Rowan Medicine medical practices have adopted Virtua’s electronic medical records system. Officials say that will provide clinicians with expanded insight into a patient’s health history while making it easier for the teams to collaborate on a plan of care. For patients, the move will allow them to enjoy a streamlined, single portal for scheduled appointments and tracking their health journey.

“Virtua and Rowan offer distinct and complementary services to the community,” said Rebecca Lynch, president of the Virtua Medical Group and a senior vice president for Virtua Health. “By working more closely together, we will help ensure our respective and shared patients can easily access the services they need to be their healthiest selves.”

“This agreement builds on Rowan and Virtua’s unique shared clinical, academic and research mission by expanding access to quality medical care, focusing on patient outcomes and new opportunities for graduate and undergraduate medical education, while enhancing the operations of the Rowan Medicine practices,” said Joshua Coren, senior associate dean of clinical affairs and professor, Department of Family Medicine, at the Rowan-Virtua School of Osteopathic Medicine.

Dr. Anthony Lowman, provost and senior vice president for academic affairs at Rowan University, said this is another major step in fulfilling the promise of the Rowan-Virtua partnership.

“The combined expertise of an elite medical school faculty and South Jersey’s largest provider of health care will greatly expand and enhance access to clinical care throughout the region,” he said.

In April, VMG said the group would expand through the acquisition of Moorestown-based Reconstructive Orthopedics; a deal that will add 60 clinicians and 300 total employees.