Rodolpho Cardenuto is joining Vonage to lead sales, operations and go-to-market strategy for the company’s Applications Group.
On Nov. 21, Vonage said Cardenuto’s appointment in the role, in which he will report to Chief Executive Officer Alan Masarek, is effective Dec. 9. He will be based at the company’s headquarters in Holmdel.
According to Vonage, Cardenuto will focus on driving both market share and revenue growth for the Applications segment, worldwide – working with the API platforms team to offer workable and novel solutions to customers and employees.
Cardenuto boasts more than 20 years of experience in marketing, operations and global sales, working with software, IT and business-to-business SaaS, Vonage said, adding he has a record of driving enterprise growth through both existing and new channels.
He comes to the business communications provider from SAP, an end-to-end enterprise application software, database, analytics, intelligent technologies and experience management company, where he held various positions of increasing responsibility. Most recently, he served as SAP’s president of global partner operations, a role in which he reported to the company CEO and executive board.
In a statement, Cardenuto characterized his appointment as timely.
“This is the perfect moment to join the company,” he said. “[B]uilding on the excitement of Vonage’s brand revitalization and the OneVonage platform to scale the go-to-market efforts and revenue growth for the Applications Group, while providing customers with cloud communications solutions that help them transform their own businesses and stay ahead.”