New Jersey Lottery Festival of Ballooning

This summer's Festival of Ballooning crafted a promotion for title sponsor New Jersey Lottery highlighting a new lotto game themed around the ongoing debate of whether the state’s most popular breakfast meat is called Taylor ham or pork roll. It included the introduction of a 65-foot-tall, 750-pound Lucky Pig lottery balloon.
Dec 26, 2024

Another signature NJ festival cancelled in 2025

The announcement that attractions won't take to the air at Solberg Airport this summer comes in the wake of the grounding of the annual Atlantic City Airshow.

The New Jersey Lottery Festival of Ballooning was founded in 1983.
Dec 15, 2023

NJ Festival of Ballooning on hiatus as organizers ‘reimagine’ event

Citing “an exponential increase in operational costs” post-pandemic, organizers said the decision to pause the summer event for a year came after “months of difficult soul searching."

The New Jersey Lottery Festival of Ballooning was founded in 1983.
Dec 4, 2023

NJ Festival of Ballooning thrives in the face of strong headwinds

Despite the current economic realities that have left companies downsizing and households cutting back on spending, one of the state’s premier summertime attractions is still getting off the ground.

Icelandic Glacial’s VIP Blue Sky Club membership includes admission to the festival ($40 value); prime viewing of balloon ascensions from a tent next to the balloon launch field; free parking in the VIP lot with an exclusive entrance ($20 value); and more.
Jul 13, 2023

NJ Lottery Festival of Ballooning signs Icelandic Glacial as Official Water

The premium brand will present a VIP experience at the high-flying event later in July at Solberg Airport in Readington that offers prime viewing of the twice-a-day hot air balloon ascensions and dining options away from the crowds.

The annual New Jersey Lottery Festival of Ballooning takes off at Solberg Airport in Readington.
Jun 12, 2023

Balloon festival marks a milestone, businesses enjoy the ride (updated)

Each year, revenue from the event, along with the costs of producing the three-day celebration, translates into about $54.4 million into the local and state economies.

Scheduled for 8 a.m. July 30 at Solberg Airport in Readington, the Trinity Solar Running with the Balloons 5K will give participants a chance to race through the largest summertime hot air balloon and music festival in North America.
May 1, 2023

NJ Balloon Festival announces new title sponsor for 5K race

“As a family-owned business headquartered in New Jersey, Trinity Solar is excited to interact with families and members of the community at this very special event," Christopher Garner, corporate vice president of Trinity Solar, said. "We think this is a great opportunity to get to know people, and hope they get to know a little bit about the benefits of solar energy while enjoying the unique ex[...]

The New Jersey Festival of Ballooning is the largest summertime hot air balloon and music festival in North America.
Jan 20, 2023

NJ Lottery renews title sponsorship of balloon festival

This summer marks the 40th anniversary of the high-flying, high-profile event and largest summertime hot air balloon and music festival in North America.

The New Jersey Lottery Festival of Ballooning at Sollberg Airport in Readington Township.
Mar 25, 2022

NJ Lotto Fest names new event director

William Hobbs will serve as festival director for the New Jersey Lottery Festival of Ballooning and for the Rock, Ribs & Ridges music and food festival, two multi-day events held annually each summer in northwestern New Jersey.