Leon Grassi joined Sax LLP as chief marketing officer and head of business development, effective Feb. 1.

The Parsippany-based tax and business advisory services provider announced Grassi’s addition on Feb. 21.

“We are thrilled to welcome Leon to our team to help us drive business development efforts and expand Sax’s overall marketing presence,” said CEO and Managing Partner Joseph Damiano in a statement. “With his extensive knowledge and experience in both industries, it is clear that he will be an asset to the Sax team and can excel our firm’s brand to the next level.”

Grassi has nearly two decades of marketing and business development experience, working across industries including media and publishing, consumer electronics, IT and accounting. According to his LinkedIn profile, his past work experience includes stints as vice president of marketing and sales for The S3 Agency in Boonton, senior vice president of marketing for Mahwah-based DSM and director of marketing and business development at Smolin Lupin & Co. in Fairfield.

“I am ecstatic to be a part of a firm that is making some big moves in the industry. Sax has such a tremendous breadth of consulting services and a dynamic staff that I am proud to represent,” Grassi said in a statement with his hiring announcement. “I look forward to developing and implementing an overall marketing strategy for the firm, directly engaging and managing the marketing team, and translating the company’s business objectives into strategies that drive revenue.”

According to Sax, Grassi has been recognized among New Jersey’s Best Marketing & Communications Professionals. He is also chair of the committee that puts on the American Cancer Society’s northern New Jersey golf outing; Grassi’s team has raised more than $4.5 million cancer research in the past 10 years.