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NY Jets launch Jets Bids with Metabilia partnership
The new marketplace offers authenticated game-used and exclusive memorabilia for fans.
Giants fire Daboll after 2-8 start, Kafka named interim coach
The head coach is out, with Assistant Head Coach/Offensive Coordinator Mike Kafka set as interim leader while the team searches for a permanent replacement.
Koch acquires 10% stake in New York Giants
The family joins the century-old franchise as minority owner, along with the Mara and Tisch families, in a deal that valued the NFL football team at $10.3 billion.
HCLTech builds $247M brand impact from MetLife Stadium partnership
NJBIZ was on hand recently to see the sponsorship in action, and learn more about how it's boosting value, awareness, trust and client engagement.
Jersey Mike’s drafts Manning for new NFL ad campaign
Current front man Danny DeVito faces some competition as former New York Giants quarterback Eli Manning kicks off a playful new advertising series.
Giants extend media deal with NBC 4, Telemundo 47
Big Blue is expanding its preseason coverage, including with the first-ever Spanish-language broadcast of the annual MetLife Bowl matchup against the New York Jets.
NFL taps Jersey chain as ‘Official Sub Sandwich’
The National Football League tapped this quick-serve brand, famously started down the shore, as part of a new multiyear partnership.
NFL drafts Novartis as first pharmaceutical partner
The Swiss pharma giant – which has its U.S. headquarters in East Hanover – said the collaboration aims to encourage football fans to "proactively manage their health."
Jets sack head coach Saleh in shocker
"This was not an easy decision, but we are not where we should be given our expectations, and I believe now is the best time for us to move in a different direction," Woody Johnson, chairman of the Florham Park-based NFL team, said in an Oct. 8 statement.
PrimoHoagies drafts NFL players for new partnerships
As part of a national expansion effort, the Westville-based franchise is teaming up with representatives from some key markets targeted for growth.
Comedian’s luxury tequila brand scores sponsorship deal with the Eagles
Gran Coramino, launched by Kevin Hart and Jersey City-based Proximo Spirits founder Juan Domingo Beckmann, has entered a multiyear partnership with the team.
Campbell’s Chunky soup, NFL stars team to tackle food insecurity
After last year's successful launch resulted in the donation of 1 million meals to Feeding America, the Camden company is doubling its goal for the 2023 football season.
