JLL tapped to manage Morristown’s Headquarters Plaza

Jessica Perry//June 30, 2022

JLL tapped to manage Morristown’s Headquarters Plaza

Jessica Perry//June 30, 2022

Headquarters Plaza is comprised of 760,000 square feet located along Speedwell Avenue, just off the Morristown Green, in Morristown. And now JLL provides property management services at the office offering.

Owners Olnick Organization and Fisher Development enlisted JLL, that firm recently announced, to oversee the complex, which consists of three office buildings, a retail concourse, a recently renovated Hyatt Regency Hotel, and conference capabilities.

A 10-person management team will oversee operations at Headquarters Plaza for JLL, led by Christina Honthy and Scott Granat, to elevate building services and to improve relations with customers and tenants, alike.

Headquarters Plaza in Morristown. - DUFF & PHELPS
Headquarters Plaza in Morristown. – DUFF & PHELPS

Leasing remains active at the property, which has already added several new tenants this year. And JLL said ownership is looking into updating the entrances, interior lobby, cafeteria, parking garage structure and elevator vestibules at the complex.

“JLL is proud to have been selected to manage an asset as iconic as Headquarters Plaza,” said New Jersey Market Director and COO Terry Harris in a statement. “Our team is committed to elevating the tenant experience through technology solutions and space activation that serves to create a community within the Headquarters Plaza buildings.”

That community is rounded out by amenities including an AMC movie theater, a day care center, dry cleaners, Hand and Stone Massage, Hertz Rent-a-Car and a 40,000-square-foot Crunch Fitness Center. Food and drink options include SM23, Mehndi and Cullin’s Fresh Gourmet; and according to JLL, new agreements are in the works to add a sushi restaurant and tavern with anticipated spring 2023 openings.

Building upon that further, the eponymous plaza at the property recently saw an investment of $5 million from ownership, JLL said, for renovations that added planter beds, a stage and a large lawn framed on two sides by seating areas—setting the stage, literally, to host community concerts and events.

“We are delighted to have JLL as our new property management partner to serve our tenants at Headquarters Plaza at a time where Morristown is experiencing high demand for downtown office space,” said Seth Schochet, president and CEO of the Olnick Organization. “JLL’s reputation for excellence and innovative technology platforms will improve our tenant engagement, which was a big part of why JLL was chosen.”

JLL said it will partner with ownership to improve tenant engagement and reenergize Headquarters Plaza’s retail concourse and common areas.

Brian Fisher of Fisher Development added, “Morristown is undergoing a pivotal moment and Fisher/Olnick recognized the need for next-level services to support ownership through our repositioning process. JLL’s continuous flow of industry-leading ideas is the compliment we need to execute our vision. Flight to quality does not only apply to buildings. It applies to management services, as well.”

JLL’s 2,300 property management experts in the U.S. provide comprehensive real estate services in more than 3,800 buildings totaling more than 745 million square feet.