WolfBlock rebrands after dissolution, keeps Roseland attorneys

//April 21, 2009//

WolfBlock rebrands after dissolution, keeps Roseland attorneys

//April 21, 2009//

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WolfBlock spurned about 35 merger and other offers.Despite getting merger and other offers from about 35 law firms after WolfBlock LLP announced it would disband, 62 attorneys from the law firm’s Roseland office are sticking together under the moniker Brach Eichler LLC, said John D. Fanburg, managing partner of the new firm that is using an old name.

“We’re staying together and can continue to service our clients,” Fanburg said.

By adopting the name Brach, Eichler, the law firm is paying homage to Brach, Eichler, Rosenberg, Silver, Bernstein, Hammer & Gladstone P.C., a firm that merged with WolfBlock in October 2003.

Name partner Burton Eichler is still active in the firm, said Fanburg. William Brach is deceased, but law firms often continue to use a partner’s name even when the person is no longer around.

Last month the partners of WolfBlock LLP, a Philadelphia law firm with offices in Roseland and Cherry Hill, voted to dissolve itself in the wake of the collapsed real estate and credit markets. The Roseland practice, along with many law firms, took a hit when the economy collapsed last year, but Fanburg says the office’s real estate tax appeal, environmental law and other practices are doing well.

Many WolfBlock Cherry Hill lawyers decamped to Philadelphia’s Duane Morris LLP in the past month, but Fanburg said the Roseland practice—which he said was the biggest by revenue with $30 million in billings—decided that staying together was the better course. William I. Greenbaum was the only Roseland partner to leave, heading to Lowenstein Sandler PC, which also has offices in Roseland, according to Fanburg.

“So far we haven’t lost any clients,” said Fanburg. “One of the advantages of re-launching the firm, instead of merging, is that you don’t have to worry about dropping clients due to conflicts between the firms.”