The third option: preventing employee burnout and boreout

Jaime Raul Zepeda//June 22, 2026//

Executive at ease

PHOTO: DEPOSIT PHOTOS

Executive at ease

PHOTO: DEPOSIT PHOTOS

The third option: preventing employee burnout and boreout

Jaime Raul Zepeda//June 22, 2026//

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The basics:


One of the best jobs I ever had was also quietly killing me.

Jaime Raul Zepeda is executive vice president, principal consultant for Best Companies Group and COLOR Magazine, part of BridgeTower Media.
Zepeda

Plush role inside a big company. Gourmet meals all day. The kind of position most people would give a limb for. The people were great, but the org was so deep that my role stayed narrow and shallow. The resources were so good I started leaning on them instead of my own instincts. The work was interesting until the learning curve flattened. After that, it was just something I did between gourmet lunches.

It was a wonderful workplace. It wasn’t right for me.

I was losing my edge and didn’t realize it until I was already dull.

The conversation about modern work is stuck in two camps, and both are wrong.

Hustle vs. comfort

The hustle camp tells you to grind 14-hour days, 10x your output, and optimize every minute. It produces big achievements and bigger burnouts. Deloitte found 77% of professionals are burned out at their current job.

The comfort camp tells you to act your wage, do what’s required to keep your job, and prioritize wellness above everything else. It produces low blood pressure and a slow corrosion you don’t notice until you can’t remember the last time you were proud of something you built. Gallup finds somewhere between a third and half of workers are experiencing boreout – chronically under-challenged at work.

If you’re not crashing, you’re corroding.

Both camps produce people who’d struggle to tell you what they’re getting better at. They look like opposites. They’re the same trap.

There’s a third thing.

The third option

Mihaly Csikszentmihalyi called it flow, the state you enter when the challenge in front of you is slightly bigger than what you’re sure you can pull off, and your skills are just barely enough to meet it. Time goes elastic. The work pulls you in. You stop watching the clock because the clock stops mattering.

You’ve been there. You probably weren’t trying to be happy when you were. You were trying to figure out the recipe, or the deck, or the hard conversation. Happiness was the dividend, not the goal.

This is what people actually want from work. The feeling of walking out Friday a little more capable than they walked in Monday.

So why do most companies keep picking a camp instead of building the third thing?

This is what people actually want from work. The feeling of walking out Friday a little more capable than they walked in Monday.

Because the camps are easier to staff and easier to advertise. “We’re a high-performance culture” and “we’re a wellness-first culture” both fit on a careers page. “We grow people through calibrated stretch” doesn’t. The camps let leaders manage hours, OKRs, perks, and NPS scores — clean numbers, legible metrics, defensible decisions.

Supported stretch requires a manager who actually knows the person across the desk well enough to hand them a problem sized for who they are, this quarter, this week. That’s slow, expensive, and impossible to scale by memo.

The two camps are a shortcut around the hardest part of : paying attention to one specific human.

Supported stretch

Early in my career, I was terrified of public speaking. Any speech – two minutes, five people – gave me hives. I’d stress for days and not enjoy a second of the actual moment.

Women in business
“The fix isn’t a new benefits package or a tougher performance review cycle. It’s harder than that. It’s a manager who knows their people well enough to match them to problems that fit,” expert Jaime Raul Zepeda says about the solution to job burnout and boreout. – DEPOSIT PHOTOS

When I realized I couldn’t grow without fixing this, I started hunting stretch on purpose. Toastmasters. One-minute speeches, then five-minute speeches, then impromptu, then persuasive. Supported enough to survive each round. Stretched enough that the next round was always slightly bigger than the one before.

That’s the model. Supported stretch. The thing comfort can’t give you and grind can’t sustain.

The data is telling us something leaders don’t want to hear. Burned out on one side. Bored out on the other. A shrinking middle where people are actually growing.

The fix isn’t a new benefits package or a tougher performance review cycle. It’s harder than that. It’s a manager who knows their people well enough to match them to problems that fit. Not too safe, not too crushing.

That’s what people are actually asking for when they leave for another job, when they phone it in, when they say they’re disengaged. They’re not asking for easier. They’re asking for the chance to get better.

That’s the thing no careers page can advertise. And it’s why we keep ducking it.

Jaime Raul Zepeda is executive vice president and principal consultant at Best Companies Group, a research firm operating 60+ employer recognition programs across North America. He writes about the intersection of and business performance. You can connect with him on LinkedIn or via email at [email protected].