Norman’s Hallmark location at Cloverleaf Shopping Center in the Avenel section of Woodbridge. - PROVIDED BY NORMAN'S
Norman’s Hallmark location at Cloverleaf Shopping Center in the Avenel section of Woodbridge. - PROVIDED BY NORMAN'S
Kimberly Redmond//March 18, 2026//
Norman’s Hallmark recently opened its newest stationery store in New Jersey.
The 4,900-square-foot space is located at 1006 St. Georges Ave. in Woodbridge.
It offers a wide selection of Hallmark products, cards, ornaments, home decor, fashion apparel, accessories, books, stationery, games, specialty candy and gourmet foods.
Founded 86 years ago as a retail shop in Trenton, Norman’s Hallmark has emerged as the largest independent owner of Gold Grown Hallmark stores in the U.S. It has its headquarters in Newtown, Pa.
The employee-owned company operates 100 brick-and-mortar locations throughout Pennsylvania, New Jersey, Delaware and Maryland. It also boasts a strong e-commerce presence.
Norman’s Hallmark occupies space in the newly constructed Cloverleaf Retail Center in Woodbridge. It joins a tenant mix that also includes:
Norman’s Hallmark President and CEO Howard Henschel commented on the launch. “Woodbridge has long been a sought-after market for us, and we are pleased to bring one of our full-format stores to the community,” Henschel said. “Cloverleaf Shopping Center is an exceptional location—brand new, upscale, and positioned within a well-established retail corridor between two major highways.
“With Sprouts Farmers Market as a strong anchor, it’s an ideal fit and a great place for us to be.”
Norman’s Hallmark is open Monday through Saturday, 9:30 a.m. to 8 p.m.; and Sunday, 11 a.m. to 5 p.m.
Editor’s note: This story was updated at 8:16 a.m. March 20, 2026, with the store’s new hours of operation.