Wakefern launches live tracking for home delivery

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Shoppers using home delivery services from ShopRite and The Fresh Grocer locations will no longer have to wonder where their order is.

In a Sept. 18 press release, Keasbey-based Wakefern Food Corp. announced the launch of live tracking of online grocery orders purchased, saying the technology is now offered at more than 200 stores.

Provided by e-commerce logistics company Delivery Solutions, the dedicated platform allows customers to pinpoint home delivery times and track their grocery delivery in real time, Wakefern said. It also gives shoppers the ability to provide feedback on the delivery experience through a survey feature, according to Wakefern.

Elizabeth Goodbread, Wakefern’s director of digital commerce & analytics, commented, “Our customers rely on us to provide them with the highest level of service and convenience, and our live tracking page is another example of how we are fulfilling that commitment.”

“We are proud to work with Delivery Solutions to leverage this technology and enhance our online shopping service at ShopRite and The Fresh Grocer stores,” she added.

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