Woodbridge apartment community hits 50% leased in less than 90 days

The developer of a luxury apartment community in Woodbridge is celebrating having leased half of the property’s 232 units less than three months after its launch.

On Dec. 1, Prism Capital Partners announced the milestone for the transit-oriented Avenue & Green, which sits adjacent to the Woodbridge Train Station.

According to Senior Vice President, Residential Robert Fourniadis, demand at Avenue & Green was spurred by interest in a modern, multifamily product; the project’s onsite leasing team and the quality of the community’s construction.

The leasing team includes The Marketing Directors‘ Shanice Coull, Chelsie Loh and Jamie Case.

“This one-of-a-kind community is attracting interest from a wide demographic,” Fourniadis said. “We are seeing renters of all ages and diverse income levels coming from the local region as well as out of state.”

According to Fourniadis, the amenities offered by Avenue & Green are central to its popularity. Those include a resort-style pool and landscaped yard with private barbecues, outdoor dining, fire pits and a screening area. Inside, a resident lounge with billiards and shuffleboard, fitness center, demonstration kitchen and full-size laundry rooms on each floor serve to enhance the experience for residents.

“It’s an exciting time at Avenue & Green, and we couldn’t be more pleased with the strong interest from residential and retail tenants alike,” said Prism’s Edwin Cohen, principal partner. “Our thanks continue to go to the local officials in Woodbridge for their support in bringing this high-value development to the township’s vibrant downtown.”

Monthly rents begin at $1,815 for a studio, $2,000 for a one-bedroom and $2,640 for a two-bedroom apartment, after current incentives that include up to two months free.

Avenue & Green also features 10,500 square feet of street-level retail space, where two leases – for LeGrand Coffee House and The UPS Store – have already been signed, with additional contracts in the works, according to Prism.

Last month, Prism Capital Partners announced a milestone at another of its properties: Hoboken’s Wonder Lofts, which hit halfway-sold following its October launch.