G2 Digital has officially launched Vegas Club Casino in New Jersey. The move brings a new real-money online casino to one of the country’s largest regulated gaming markets.

The platform operates through a market access partnership with Caesars Entertainment. It is fully licensed by the New Jersey Division of Gaming Enforcement.

The launch marks a significant milestone for G2 Digital‘s founders, Greg Carlin and Dan Alexander, two longtime gaming industry executives. Carlin previously co-founded and led Rush Street Gaming and Rush Street Interactive. Vegas Club Casino makes for his first online casino debut since leaving those companies. Alexander previously helped launch and grow PlayStar into one of New Jersey’s top online casino operators.

Rather than positioning Vegas Club Casino as another large corporate gaming brand, the founders say they want to re-create the feel of classic Las Vegas casinos. The platform emphasizes long-term customer relationships through transparent promotions, straightforward rewards, and bonus offers with fewer restrictions than are typically found across the industry.

Creating a great online gaming experience means delivering authentic excitement, real player protections, and the feeling that every player is a VIP.
—Greg Carlin, co-founder, G2 Digital

“Creating a great online gaming experience means delivering authentic excitement, real player protections, and the feeling that every player is a VIP. Vegas Club Casino combines the timeless appeal of classic Las Vegas with the transparency and security of a fully regulated online casino. We look forward to earning players’ loyalty through fair play and a fun, exciting experience,” said Carlin, also CEO of G2 Digital.

The launch comes as New Jersey’s regulated online casino market continues to post record results.

As NJBIZ has reported, the state generated $271 million in gross gaming revenue in June, a 17.5% year-over-year increase. Meanwhile, 2026 first-half gross gaming revenue exceeded $1.59 billion, up 15% from the same period in 2025.

Vegas Club Casino is available to players 21 or older and physically located in New Jersey through its website and iOS and Android apps. The platform features hundreds of slot games, classic table games and player rewards. Additionally, it offers responsible gaming tools, such as deposit limits, session time limits and self-exclusion options.

G2 Digital also plans to expand the brand into Alberta, Ontario, and Pennsylvania, pending regulatory approvals.