Edible Garden brings sports nutrition line to Target.com

Kimberly Redmond//December 16, 2025//

Young lady running on a rural road

PHOTO: DEPOSIT PHOTOS

Young lady running on a rural road

PHOTO: DEPOSIT PHOTOS

Edible Garden brings sports nutrition line to Target.com

Kimberly Redmond//December 16, 2025//

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Edible Garden is expanding its partnership with one of the largest retail chains in the U.S.

In a Dec. 11 news release, the Belvidere-based company announced that its line of products is now available on Target.com.

The Kick. Sports Nutrition collection was launched earlier this year on Amazon.com as a clean-label, performance-driven product line.

Designed for athletes seeking high-quality, personalized nutrition, the products are designed to support peak performance while aligning with dietary preferences and active lifestyles, said.

Items under the label include , plant-based proteins, pre-workout and post-workout formulas, along with hydration products.

Edible Garden CEO Jim Kras said the company is excited to build its relationship with “a trusted destination where consumers increasingly turn for health, wellness, and better-for-you products.”

Jim Kras, Edible Garden CEO
Kras

“This expansion reflects our commitment to meeting consumers wherever they shop, whether in-store or online, and strengthens our omnichannel strategy as we continue to scale the Kick. Brand,” he said.

“Kick. has already generated strong momentum through recent distribution gains, including availability at a major Midwest big-box retailer, a successful launch on Amazon in partnership with Pirawna, our exclusive partner, and an international rollout at PriceSmart warehouse clubs. Adding .com builds on that momentum and reflects the accelerating demand for clean-label, functional sports nutrition products. We believe these milestones collectively position Kick. to become a leading brand in the rapidly growing sports nutrition category,” Kras said.

Founded in 2015, Edible Garden’s locally grown, sustainable lettuce, organic herbs, hydro basil, salad kits, sauces and protein powders are available at more than 5,000 stores, including: