Listen to this article

The basics:

• PGA Tour Superstore opens in Ocean Township July 11
• East Brunswick location planned for Brunswick Square Mall Dec. 12
• Ocean store will include simulators, fitting bays, instruction space
• Expansion adds two more New Jersey stores for the golf retailer

PGA Tour Superstore is adding two more outposts in New Jersey.

In Ocean Township, the specialty golf retailer plans a July 11 launch at Seaview Square Shopping Center.

In addition to apparel and footwear for men, women and juniors, the 30,000-square-foot space will carry clubs and equipment.

It will also have a 1,100-square-foot putting green, two bays for professional instruction, and club fitting and practice bays equipped with Trackman launch monitor technology. PGA Tour Superstore will have a dedicated showroom that displays golf simulators for home use, too.

Ahead of the Ocean Township grand opening, the retailer is hiring for multiple roles. Open positions include sales staff, club repair technicians, club fitters, logistics and instructors.

Job fairs are scheduled for May 27 and 28 from 9 a.m. to 5 p.m. at the Residence Inn Marriott Ocean Township on Route 35.

Commenting on the upcoming store, PGA Tour Superstore Chief Customer Officer Rebecca Charles said, “With more than 50 public and private courses in Monmouth County and a golfing culture that stretches from shore towns to inland fairways, the region is one of Jersey’s most golf-rich communities and an ideal setting for us.”

“The Ocean Township location will serve as the area’s newest ‘clubhouse,’ a one-stop destination where golfers can get fit for the latest gear, book a les-son with a certified instructor and practice in our state-of-the-art hitting bays,” she said.

East Brunswick

In East Brunswick, the chain plans to open Dec. 12 at Brunswick Square Mall. Additional details on potential offerings was not immediately available.

Brunswick Square kicked off a multiyear project in December 2025 to transform the 55-year-old indoor shopping center. The result will bring a modern, open-air, mixed-use property anchored by retail, entertainment and health-oriented services.

Paramount Realty and Edgewood Properties acquired the struggling site in 2023 for an undisclosed sum. The new owners then unveiled a plan to replace much of the traditional enclosed mall with retail storefronts facing Route 18, pedestrian-friendly walkaways and updated facades.

The redevelopment will preserve popular destinations, like Barnes & Noble, Macy’s Clearance Store, JCPenney and AMC Theatres. Additionally, it will introduce a slate of new tenants, such as J. Crew, Nordstrom Rack, Hackensack Meridian Health, Sola Salon and The Picklr indoor pickleball courts.

PGA Tour Superstore currently has roughly 85 stores across the U.S. The brand made its New Jersey debut in 2012 in Paramus. Since then, it has gone on to add sites in Cherry Hill and East Hanover.

As part of a national expansion strategy, the Atlanta-based chain is focusing on launching larger experiential retail locations in suburban markets. Along with emphasizing interactive features at its stores, PGA Tour Superstore is adding pickleball and tennis merchandise to reach a broader customer base.