Known as New Jersey’s original acai bowl shop, Playa Bowls has grown to become the nation’s leading superfruit bowl shop. The eateries serve an extensive and unique menu of over 40 items, including the bright flavors of acai, pitaya, mango, green and coconut bowls alongside oatmeal bowls, juices, smoothies, and cold brew made with the freshest, high-quality ingredients.

What began as a pair of blenders, a patio table, and a fridge in 2014 has flourished into 250 shops nationwide that operates in 23 states, thousands of employees, and a mission to lead communities in healthy, sustainable living. In November, the company announced that it signed 52 franchise commitments and 11 store openings during the third quarter of 2024. Here in New Jersey, it secured two commitments: one in Toms River and another in Oceanport.

Playa Bowls said the new contracts expand its network in established and new markets. Since the start of 2024, Playa Bowls has secured 195 franchise commitments, 55% of which were signed by existing franchisees.

“Our success in 2024 has been remarkable, with over 275 stores nationwide, 75 openings expected this year, and nearly 300 franchise commitments driving our future expansion,” Playa Bowls Chief Development Officer Jayson Tipp said in a statement.

The rapidly growing franchise has received numerous accolades including Forbes 30 Under 30, Fast Casual’s Top 100 Movers & Shakers, QSR Young Leaders to Watch, and finalist for Ernst & Young Entrepreneur of the Year Award. Visit playabowls.com for additional information and stay connected on Instagram, Facebook, Twitter and TikTok.